DIGITAL PAYMENTS DRIVE THE TRANSFORMATION OF CONSUMER HABITS IN ITALY

Rome, 21 January 2026 — On the occasion of the launch of the Digital Payments Observatory, held in Rome at the Luiss Campus, Franco Dalla Sega, Chairman of BANCOMAT, highlighted how the payments sector is undergoing a phase of profound transformation.

In 2024, for the first time, electronic payments surpassed cash in terms of transaction value. This historic milestone marks a significant shift in Italians’ spending habits and confirms the growing centrality of digital payment solutions.

“The payments market in Italy is experiencing strong growth, with clear signals of a transition towards digital. We are facing a true revolution in Italians’ spending habits,” said Dalla Sega during the event.

Towards an integrated digital payments ecosystem

In this evolving landscape, BANCOMAT confirms its role as a key player in the sector’s transformation. Leveraging its widespread presence and consolidated infrastructure, the company is looking ahead to 2026 with the goal of developing a single, integrated ecosystem capable of managing all major digital payment use cases within one platform.

This approach aims to simplify the everyday experience of citizens, businesses and institutions, supporting the progressive digitalisation of services and responding to the needs of a rapidly changing market.

Efficiency, security and innovation at the core of development

The growth of digital payments requires a systemic and responsible vision, built on five key pillars: efficiency, integration, security, compliance and innovation.

“In an era marked by the digitalisation of services and the advancement of technologies such as artificial intelligence and digital currencies, the payments market must increasingly focus on these elements,” Dalla Sega emphasised.

Within this framework, the Digital Payments Observatory has been established as a true analysis laboratory, designed to support operators and stakeholders in understanding market dynamics and making strategic decisions in an increasingly complex and fast-moving environment.

A constantly evolving market

The initiative comes at a crucial moment for the payments ecosystem, where collaboration among stakeholders, shared standards and a strong focus on security represent essential levers for fostering innovation and strengthening user trust.

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